I’m Mel, freelance Content Creator, Writer, Food Photographer and Marketing Consultant specializing in craft food and beverages.
Welcome to my website! Great to have you here!
Eating and drinking is pure pleasure for me. My heart beats for artisan food, from harvest or production to consumption.
For more than 10 years, my kind of sightseeing has been food or beverage focused. Cafe hopping, visiting a coffee or tea farm, taking a brewery or distillery tour.
Local specialties have always been my number one souvenir. Whether coffee beans or the sweet & savory specialty of the region, city or country I have visited.
While traveling I’ve not only visited coffee growing countries such as Peru, Costa Rica, Nicaragua, Vietnam and Indonesia, but also cities like Tokyo, Chiang Mai and New York and their bustling Third Wave Coffee Culture.
In 2019 I’ve lived on a Japanese tea farm for several months to learn more about Japanese tea from leaf to cup to broaden my horizon outside of coffee.
After diving deep into coffee and tea it was time for me to explore a bigger variety of artisan made products, which led me to beautiful Ometepe island in Nicaragua where cocoa and chocolate found me.
I’m sharing my adventures with my Community on Instagram or write about it on my Coffee Blog Mel’s Coffee Travels and my Food Blog Mel’s Treats.
Always with me, my Laptop and my Camera.
Both became my main working tools in recent years.
Maybe also for you!
I connect artisan products with likeminded enthusiasts.
Do you want more attention & awareness for your food or beverage product?
Do you need more reach for your brand and engagement with the right people?
Are you looking for thrilling stories, exciting content or knowledgable specialist texts?
I create unique promotional ideas that build trust with your end customer and generate enthusiasm for the product … right from the start.
The content I create for you – copy texts, blog articles, and photos – not only tell stories, create worlds of indulgence and inspire the community.
I also see the bigger picture for your product and your brand having 15+ years experience in Marketing & Communications.
My creations are in line with your brand and your goals – be it community engagement, increasing your reach and network acquisition and expansion. I am your out-of-the-box thinker.
When I’m not working for my clients or am behind the camera, I’m active on Instagram. I’m part of the craft food & beverage community, so I know what makes your target group click!
Due to my 10+ years experience in the food & beverage industry, and my global network you’ll get:
- Coffee- and Tea-Expertise
- Reach on Social Media
- Marketing Consulting specializing in craft food & beverages
- International Connections in the craft food & beverage industry
- Creative Content, in words, photos & videos.
You managed to read down to here?! Amazing!
Before you leave, I’d like to give you three small private facts about me:
- I am a passionate hobby cook and baker and love to invite friends & family for breakfast or dinner. But please only veggie/vegan.
- My heart beats for Japan. This fascinating country in the very east of Asia accompanies me already 2/3 of my life.
- To the question ‚Mel, what do you like better – mountains or sea?‘ I would probably always answer: the forest!!! That’s the place I can recharge my batteries…. My happy place is Vermont (USA).